"Touch" Poster designed for LIA by Justin Ahrens, Donovan Beery, Steve Hartman, Christine Taylor and Nate Voss
It was February of this year (2009), that I traveled to one of my favorite mid-western cities, Omaha. As in Nebraska. I was invited by the Reflex Blue Show to join designers Justin Ahrens of Rule29, and Christine Taylor of Hallmark for a weekend of design.
In celebration of their one year anniversary, Nate Voss and Donovan Beery, hosts of the Reflex Blue Show, brought us all together for an anniversary podcast, plus design workshop to raise awareness for Life In Abundance (LIA). LIA is a nonprofit organization serving to empower Africa’s poor.
The five of us set our huge egos aside and put our heads together, melded with a little liquid courage and created “Touch.” Our creation is a spiffy letterpress poster, printed by the very talented folks at Spark Stationary on paper graciously donated by Neenah Paper. This 5-color letterpressed poster (including one blind emboss) came back gorgeous. To raise funds for LIA, the poster is on sale now for only $50. You can purchase it from the LIA online store. Only $50!
What I love about the concept is the tactile quality of the great paper and fine printing quality by Spark. The letterpress skillfully kisses the paper in areas, and hammers it hard in others. The copy we jointly wrote for the poster hints of this textured artifact, and reiterates the mission of LIA. It reads, “Touch. One touch creates a lasting imprint of an abundance of lives.” Brilliant.
Filed under: 02 Be Passionate. (Inspirations) , 36point, Creativille, Donovan Beery, Letterpress poster for charity, LIA, Life In Abundance, Nate Voss, Neenah Paper, Rule 29, Spark Stationary, The Reflex Blue Show, Touch Poster
